Trudy Darwin Communications or the ascent of a tech PR agency in London? The second factor you should consider is the health of your social media marketing campaign. We all know just how important a strong social media presence can be for any new business and tech-related firms are no different. This is another area where a professional can make a difference, but there are some things that you can do on your own that can improve the health and effectiveness of your social media campaign. Sound interesting? To learn more about creating a more effective social media campaign for your tech startup, contact Trudy Darwin Consulting and speak with the Tech PR experts today.

Best tech PR trends for 2020 – 2021 ? Increased Measurement Of PR Efforts – we know that our PR efforts are getting results, but just how effective are they? Using real-time data, along with data derived insights, we can gain greater independence over our digital PR output.

TDC is thrilled to announce we have been shortlisted for two Global Marketing Awards in 2020 for Best Integrated Campaign and Best Global PR Campaign. The Global Marketing Awards recognize and celebrate the world’s very best marketing agencies and most innovative campaigns across all marketing channels, regardless of where an entrant is located across the seven continents. The awards will feature 36 categories, and winners will be announced virtually on October 15, 2020 in an online celebration of excellence. The judging panel comprises of several stellar marketing experts, many brand side marketers, who know what it takes to shine and succeed in a competitive world. A Global Marketing Award recognizes the best in world class marketing. See even more info at Integrated Agency.

CEOs and their companies want to get certain messages across, but the best way to do that is by demonstrating knowledge and expertise. Any consideration to the greatness of a product must be a secondary concern from the perspective of wanting to list all of its features and benefits. The problem is that clients tend to want to focus on pushing their products, and so they have to be reined in to realise that a journalistic approach is a must to increase their media coverage. With this comes a discussion about the tone of the articles, which may inject some positivity by suggesting technology-based solutions to the challenges that, for example, companies face every day. Beyond this, a matter of fact tone is essential as thought-leadership articles aren’t meant to be sales copy.

“Trudy Darwin has re-invigorated our products and business in ways other agencies failed over the years. Her understanding of our complex technologies has allowed us to dominate the press and compete like never before.” “Trudy Darwin has a unique approach and one that has impacted our business. Trudy Darwin sets the expectation and delivers PR directly to your target markets and audience.” “Trudy Darwin and her team understand how to launch brands and engage the media to attract users and investors. We were impressed with the reports and analytics. This is the PR team a startup needs.” Find more info on Trudy Darwin PR.

If companies want them to get it right, they need to curate/create the content themselves. Creating an online thought leader profile that establishes a CEO or company leader as an industry expert is one basic way to establish industry or company credibility. These profiles can detail things such as areas of expertise, areas of responsibilities, professionally-relevant opinions, education and achievements. It is important that the media sees CEOs as an industry leader if they are to trust them as a vetted source.