Expert sales software reviews right now? If you check out some of the user-written Ontraport reviews available online, you’ll get an idea of how effective the platform is. But of course, our team doesn’t trust reviews easily, so we decided to see for ourselves. So, let’s talk about some of the Ontraport features your company can benefit from: No matter what branch of business you’re in, marketing automation comes in handy. With Ontraport, you can create fully integrated campaigns. These guide your leads through the entire process of eventually becoming a real customer. Read more details on https://www.crmreviewed.com/ontraport-vs-active-campaign/.
Designing Emails, Landing Pages, and Opt-In Forms : Apart from emails, you can use Ontraport to create landing pages and signup forms. But then get this – they don’t use different editors. Although these are varying types of marketing channels, Ontraport has consolidated their respective customization tools into one central editor. Consequently, the editing process for your emails is essentially the same one you end up using on your landing pages, as well as the accompanying website forms. That should save you the trouble of training yourself over and over again whenever you switch between the three. Now, when it comes to the actual creation process, Ontraport’s block-based editor allows you to begin from scratch, or proceed with one of its pre-built templates. Well, I guess you wouldn’t go for the first option because it sounds more tedious. Fair enough. But then again, Ontraport offers a host of building blocks to make your work easier.
This software’s user interface is a mixed bag, with some people finding it too complex, while others think it is manageable, so if this is your first automation software, you may need some time to understand this software’s functionalities. Ontraport’s CRM is great for maintaining categorized lists of your prospects, it allows you to send emails and newsletters to these lists to collect their data and update them regarding your business. Email and marketing automation are the strong features of this software and some companies only use Ontraport for its automation.
Business Automation: The platform helps you deal with any repetitive business process you believe is interrupting your workflow. Being an all-in-one solution, Ontraport absolutely excels at this. It can automate time-consuming actions like assigning work, fulfilling orders, and replying to inquiries. The way it works is that the platform collects all relevant information to help you create recurring processes. Ontraport automation functions like this are designed to ensure you can focus on your core business operations. If you want, you can even leave customer service to the platform. Ontraport can even onboard new clients. It’ll send them everything from forms to follow-up emails.
In essence, it goes beyond email marketing to provide additional tools for membership site creation (unique for a CRM to have specific membership site functionality), payment management, event management, affiliate management, task management, lead generation, leads nurturing, leads scoring, and much more. Such capabilities, of course, make Ontraport an asset to both marketing and sales teams. Make no mistake though. While you might have noticed that email is the core focus here, it turns out that’s not the only marketing channel supported by Ontraport. Rather, the marketing side of Ontraport is optimized for emails, SMS texts, landing pages, and website forms.