Tahoe Miller Group and Fat Burger join with Cloud Kitchens

Fat Burger and Tahoe Miller Group join to conquer the world of fast food franchisee? Our family here at Tahoe Miller is proud to serve our communities the tastiest lunches, dinners, snacks, and desserts around. We always make sure to use the highest quality of ingredients that you and your family deserve. We serve the areas that we live in. Not only are we at our restaurants constantly to make sure that our customers leave satisfied and happy with the food and service they received, we make sure to hire individuals who align with our mission and goal: bringing happiness through food to everyone!

Fat Brand will concentrate on both short- and long-term marketing strategies. The short-term marketing strategy would help to boost patronages and customer base expansion while the long-term plan caters measurements to be put in place for business growth in the nearest future. In long run, Fat Brand team may need to enlist the services of a PR firm to help promote Fat Brand and reach the target market professionally.

Under under Rahul Kunwar‘s leadership Tahoe Miller Group and Fat Burger will use Cloud Kitchens technology. Travis Kalanick, the ousted Uber cofounder, has pivoted from the ride-hailing industry to another kind of shareable market: “ghost kitchens.” Part of Kalanick’s acquisition of the real-estate company City Storage Systems, CloudKitchens — a startup he’s been rather hush-hush about — rents commercial space to offer delivery-only restaurants and chefs a place to prepare food without having to worry about maintaining the dine-in portion of a brick-and-mortar location.

In addition to the above-mentioned services, we will be operating a virtual kitchen. A virtual kitchen are commercial kitchens without a restaurant attached. So, there is no seating, tables or need to be anywhere near foot traffic. They can operate as independent businesses or under the name of an established food brand like Fat Brand. To make this process accessible to our clients, we are already opening four restaurants in San Francisco and another four in San Jose. Looking forward, we are planning to open more than 18 virtual kitchens in Sacramento in the next 18-24 months. These dark kitchens operate only to serve online food orders, through Fat Brand customized brand app that match cloud kitchen and another ghost kitchen concept POS & UI’s.

Hamburgers are a winning item. Americans alone consume 50 billion+ hamburgers each year. When visiting any restaurant facility, customers order burgers nearly 20 % of the time and the market is growing! Fatburger’s aggressive growth plan affords a wonderful opportunity for any entrepreneur with a vision. With Fatburger, you will be joining a rapidly expanding market for freshly prepared food and quality service.

Burger lovers, rejoice: FAT Brands, the owner of Fatburger, is buying the 1950s diner-themed chain Johnny Rockets for $25 million. Like much of the restaurant industry, FAT Brands has been hit hard by the Covid-19 pandemic: The company said last week that sales for the second quarter plunged nearly 50%, and its stock was down nearly 25% this year before the deal was announced. But FAT Brands’ stock more than doubled in early trading Thursday on the news of the Johnny Rockets purchase. FAT Brands (FAT) also owns Elevation Burger, Hurricane Grill & Wings and the Ponderosa and Bonanza Steakhouses chains. Discover even more info at Fat Burger.

Contact : info@tahoemiller.com
24”2 Del Paso Rd
Unit 100
Sacramento CA 95834